Psychology of Consumer Behaviour – UG Sem 4 Manan Prakashan | NEP 2020

• Publisher : Manan Prakashan
• Author: Michael Vaz
• Edition: 2025-26
• Availability: In Stock
• Normally Deliver within 3-4 days

• Description :

  The textbook Psychology of Consumer Behaviour for Undergraduate (UG) Semester IV, published by Manan Prakashan, is designed as per the NEP 2020 syllabus for the 2025-26 academic year. It is specifically categorized for students in programs such as B.A.F., B.M.S., and S.Y. B.Com as an Open Elective (OE) course.